Branded Residences choose Marbella.
Branded residences are residential developments developed by national or international firms in association with international luxury brands, ranging from fashion designers to premium hotel chains or automotive brands. The ‘Branded Residences trend in Marbella’ is shifting the paradigm of the luxury real estate market and also positioning the Costa del Sol as a leading international destination capturing the attention of investors worldwide. In the branded residences, the brand’s involvement goes far beyond style and design; their essence is in every detail and the high-end services the resident will enjoy.
Marbella has become a sought after hub for branded residences, with firms like: Karl Lagerfeld, Dolce & Gabbana and FENDI Casa constructing their first-ever residential projects in the resort. Ultra luxury designers brands collaborate with reliable property developers (national and international) to create luxury branded residences, a new trend that has strongly impacted the high-end residential market in Marbella, a leading player on this new level of exclusivity that already started in cities like Dubai,..
What does the branding include?
The extent of the brand’s involvement in the residential complex varies depending on the project, but this partnership extends beyond mere aesthetic or decorative elements. The commitment of the firms in the branded residences projects is primarily based on ensuring design, quality, and that the living experience in these properties accurately reflects their essence and prestige, thus elevating the value and exclusivity of the residences. Buyers are acquiring limited editions officially endorsed by some of the world’s most exclusive brands. Homes with unique services that greatly boost the investment’s profitability.
Branded Homes Marbella.
Well known brands from various sectors including: fashion, automotive, and even technology are entering the luxury real estate market, creating unique projects that are more than just luxury residences, adding value to a sector known for its excellence. In Marbella projects like Design Hills By Dolce & Gabbana, EPIC Marbella by FENDI CASA, Tierra Viva by Lamborghini, and the Karl Lagerfeld Villas are a success with most units sold off-plan.
The local developer Sierra Blanca Estates owned by Pedro Rodriguez has emerged as a key developer for major brands, elevating Marbella Golden Mile to the level of international residential destinations like Dubai or Miami. One of Sierra Blanca’s flagship projects under construction is Design Hills By D&G, a residential project of 92 apartments and skyvillas located in the heart of the Golden Mile, featuring the high-fashion brand’s signature in every detail, services and amenities comparable to the world’s finest luxury hotels.
With prices ranging from 4 to 20 million euros, Design Hills has sparked significant interest among elite buyers worldwide. The residential complex, expected to be completed in 2026, already has a waiting list for some properties at its presentation in September 2023 in La Cabane by Dolce Gabbana beachclub.
Branded Residences near Marbella.
For art enthusiasts, The Gallery is an ideal option in Palo Alto, at the foothills of the Sierra de Las Nieves nature reserve. Comprising four villas – Van Gogh, Monet, Klimt, and Pollock – each one over 800 m2, with features comparable to a 5-star hotel and prices starting at 3.6 million euros.
Marea, a top residential project of two, three, and four-bedrooms apartments with interiors designed by Missoni, is located in Finca Cortesín, a luxury destination in its own right and a paradise for golf lovers. It offers panoramic views of the Mediterranean and the Rock of Gibraltar, along with high-end features.
Tierra Viva from Lamborghini is a unique resort consisting of 53 villas, each designed under the Italian brand’s influence and set in Benahavis amidst natural surroundings. With 3 different villas named after diamonds stones. Villa Zafiro is an exclusive residence spread over three levels with five en-suite bedrooms, each with its own dressing room and terrace, plus a cinema, spa, sauna, and even a wine cellar, prices starting at 6 million euros.
This trend is undoubtedly shaping the luxury residential market in Marbella, diversifying the offerings with a new definition of luxury. The projects currently under construction in the Golden Triangle of Marbella, Benahavís, and Estepona are generating significant international interest and attracting elite buyers that normally spend more on a property than traditional residential investors.
Is a Branded residence more expensive?
Generally, a signature residence is between 10% and 25% more expensive than a standard home with similar features. This price increase can vary depending on the exclusivity of the brand and the features.
Investing in branded residences guarantees success due to the quality and exclusivity associated with high-level brands, as well as the potential for appreciation and the prestige of owning a unique and distinguished home.
LuxuryForSale.Properties Branded Residences.
If you’re considering investing in a branded residence LuxuryForSale.Properties is the perfect partner to help you find the home that best suits your needs and preferences. Our extensive portfolio of branded residences off-plan, resales and off market listings includes homes from these famous firms, as well as unbranded projects in emblematic locations such as Uno Beach Residences, equally focused on luxury.
This approach results in homes that are not only comfortable and luxurious but also a smart investment for unique products. Additionally, the integration of art into these iconic projects, adds an extra layer of exclusivity and appeal, making Marbella’s branded residences a true symbol of sophisticated pure living.